Senior Management Team

Meet the Team

Steve Sherry CMG OBE
Chief Executive
Brigadier Steve Sherry has been Chief Executive of RBLI since April 2010. With a MBA and MSc in Strategic Studies as well as a wealth of experience in implementing change in many differing environments, including Pakistan and the Czech Republic, Steve is enjoying leading RBLI at a time of significant growth, innovation and modernisation.
Lisa Farmer
Director of Strategic Development
Lisa Farmer joined RBLI in October 2015 as Director of Strategic Development with over 20 years of experience in fundraising, marketing and business development. Lisa spent 8 years at Young Epilepsy as Fundraising Director before becoming Director of Development and has been involved in major commercial developments including Loughborough University’s £40m fundraising campaign and two capital fundraising campaigns at Young Epilepsy.
Steve Woodward
Director of Employment Solutions
Steve joined RBLI in February 2017 having previously worked for Twin Group International where he held the role of Group Chief Operating Officer. Steve has an MBA and has also held director roles with Working Links and Lifeline projects. Prior to this Steve had a retail career spanning in excess of 25 years with ASDA, Sainsburys, B&Q and latterly Dixons Stores Group where he held various senior operational and commercial roles.
Philip Defraine
Director of Corporate Services
Phil Defraine is a CIMA qualified accountant. Having originally worked as a trainee accountant at the Burton Group, Phil spent 20 years in a number of senior management roles including UBS, Warburgs, Deutsche Bank and LloydsTSB. Phil joined RBLI as Head of Business Services within the Employment Solutions Division in 2005. Phil was appointed Director of Finance and Company Secretary in July 2010.
Geoff Streetley
Director of Britain's Bravest Manufacturing Company
Geoff Streetley joined RBLI in November 2012 as Head of Commercial and is now responsible for RBLI's social enterprise, Britain's Bravest Manufacturing Company. Geoff was previously the Chief Commercial Officer for a UK listed plc in the business services industry. Prior to this role, Geoff held senior commercial roles based both the UK and internationally and has significant experience of dealing with both public and private sector organisations globally.
James Rudoni
Director of RBLI Living
James Rudoni has 25 years of operational and commercial management experience in the charity and heritage sector. Prior to joining RBLI in 2014 as Director of RBLI Living, James was the Director of Gardens for the Royal Horticultural Society. His other senior management roles include The Science Museum, the British Film Institute and being a founder member of international start-up business Science and Media LLP.